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frequently asked questions

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I'd love to work with you, how do we get started?

Please get in touch with us and tell us about your project. We’ll be sending through more information about our services. Once the contract has been signed and the deposit has been paid, we are going to start working on your project.

DO YOU WORK WITH LOCAL AND INTERNATIONAL CLIENTS?

Yes we do! We have worked with clients all over the world, and our tried and tested processes allow us to work with you from wherever you are. If you have access to your emails, and internet then we’re all set!

DO YOU REQUIRE UPFRONT PAYMENT?

Yes, to start any project, we require an upfront and non-refundable deposit of 50% to secure your spot in the design queue.

WHAT ARE YOUR PAYMENT TERMS?

We require a deposit of 50% before we start working together and the remaining 50% is invoiced mid-project. Since no two projects are the same, and in some cases, we might allow for a different payment plan that suits both parties.

HOW LONG WILL IT TAKE TO COMPLETE MY PROJECT?

A branding project takes on average up to 4 weeks depending on complexity, while a website design can take up to 6 weeks. Every project is different so if you have a deadline, please let us know when you get in touch.

WHAT'S THE DIFFERENCE BETWEEN A LOGO AND A VISUAL IDENTITY?

These two terms, often used interchangeably are actually not the same.

 

A logo is just a mark that visually identifies a brand. It can be a graphic image, the typographical representation of the brand or a combination of both.

A visual identity is a broader concept that encompases all of the visual elements that make up the look and feel of a brand. It includes the logo, the colour palette, the fonts, image style, layouts and any other graphic element supporting the brand (business cards, packaging etc). All of these elements are outlined in a brand style guide.

WHAT IS INCLUDED IN A ROUND OF REVISIONS?

Our process is very collaborative, and when working on your branding, we provide you with 2 design concepts for you to choose, and up to 3 rounds of revisions on your chosen one.

Each round of revisions refers to you providing with a set of limitless feedback (doesn’t matter if you give us 1 or 20 points of feedback), and us actioning this feedback and presenting the revised concept back to you.

Most of our clients don’t use them all up, but they are there in case you need them.

WHAT'S THE DIFFERENCE BETWEEN A 'ROUND OF REVISIONS' AND A 'DESIGN CONCEPT'?

Each concept is an entirely different design or visual direction. We will start by presenting you with 2 concepts, and once you choose your preferred one, you have up to 3 revision rounds to refine that concept in terms of shape, fonts, layout etc. Usually they don’t involve changing the design concept all together, and our clients typically don’t use all 3 rounds up.

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